BodybuildHER® The Brand
While on a journey to transform their minds and bodies, women must strive daily to become better versions of themselves. There are many women who never step outside of their comfort zones in terms of fitness because of the stigma surrounding women and weightlifting. BodybuildHER® serves to provide an outlet for celebrating and inspiring female fitness enthusiasts. The brand symbolizes confidence, passion, unrelenting ambition, a movement for shifting attitudes related to women and weightlifting, support for bodybuildHER's worldwide, and an individual commitment to lead a healthier lifestyle.
"Whether you are contemplating joining the fitness movement, have recently joined, or are continuing your fitness journey, you should look cute doing it! "
-Janelle Matthews, BodybuildHER® CEO